AI sales agent software › AI SDR pricing
AI SDR pricing: what eight agents cost at 250, 1,000 and 2,500 people a month
AI SDRs cost from nothing to well over $65,000 a year, the median 11x contract on Vendr. Read on November 13, 2026: AiSDR charges $1.50 per person contacted, Artisan $250 to $1,110 a month by volume, Agent Frank $499 to $599 a month per 1,000 active contacts, Amplemarket $600 a month on an annual term, HubSpot's agent about $1 a lead in credits, and Moab $0 to $149 a month plus your own data. 11x quotes each buyer.
Five ways vendors charge
- Per person contacted. AiSDR: $1.50 for each person its agent reaches, charged daily, with no monthly fee. Easy to start and stop; expensive at volume.
- Credits. Artisan, HubSpot, Salesforce and Moab sell credits that agent work draws down. The question is how many credits one lead uses: 20 for an Artisan cold email campaign (30 with phone steps), 100 for HubSpot's agent, 20 per action on Agentforce. Moab doesn't publish a per-draft figure.
- Per active contact. Salesforge prices Agent Frank by how many people sit in a live sequence at once: $599 a month per 1,000 billed quarterly, $499 billed yearly, on the Agent Frank page.
- Platform and seats. Amplemarket sells a data and outreach platform with an AI copilot by plan and users: $600 a month for 2 users on an annual term.
- Annual contract, quoted. 11x has no price list. Vendr, which tracks software purchases, puts its median contract at $65,100 a year (from $38,250 to $83,100). Artisan's team plans and SalesCloser's voice agents are also quoted.
The same work at three volumes
One sender, new people each month, cold email (no phone numbers). Monthly list price in US dollars.
| Agent | 250 a month | 1,000 a month | 2,500 a month | Data included? |
|---|---|---|---|---|
| 11x | Quote | Quote | Quote | Yes |
| AiSDR | $375 | $1,500* | $3,750* | Yes |
| Amplemarket | $600 | $600 | $600 | 27,000 emails a year |
| Artisan | $280 | $660 | Quote | Yes |
| HubSpot agent | $265 | $1,015 | $2,515 | Sources contacts |
| Moab | $66 | $67 | $138 to $238 | No (your Enrow, Prospeo) |
| Agent Frank | $499 to $599 | $499 to $599 | $499 to $1,647 | Yes |
| Agentforce SDR | $0.10 per agent action, on top of Salesforce licenses | Your CRM | ||
* AiSDR's team plans for 1,000 or more people a month cost up to 40% less per contact, agreed with its sales team, so $900 and $2,250 are the floor at those volumes.
The sums
- AiSDR: people × $1.50. Campaigns start at $7.50 (five people).
- Amplemarket: the Startup plan, $600 a month on an annual term, so $7,200 a year. At 2,500 a month you'd use 30,000 contacts in a year against 27,000 included, so you may need Growth (quoted).
- Artisan: 20 credits a lead. 250 leads fit the Intern plan's 10,000 credits ($280 monthly, $250 yearly); 1,000 fit Employee's 25,000 ($660, or $600 yearly); 2,500 need 50,000, more than the largest self-serve tier (42,000 at $1,110), so it's the Team plan by quote.
- HubSpot: leads × 100 credits, less the 500 included with Sales Hub Starter, at $0.01 each, plus a $20 seat: 250 leads = 24,500 × $0.01 + $20 = $265. Professional includes 3,000 credits but its seat starts at $100, so Starter is cheaper here.
- Moab: plan plus your own data. Enrow finds about 1,000 emails for $17 a month or 10,000 for $87; Moab's docs price Prospeo's people search at $0.0245 per page of 25 (about $2.45 for 2,500 people). Every volume here uses Pro ($49), since the free plan's 5,000 credits are $5 of usage and Moab doesn't say how many drafts that covers; 2,500 is Pro or Max ($149) plus Enrow's $87 plan and about $2.45 of searches. Prospeo bills your own account, and its own plans may set a higher minimum, so these are floors.
- Agent Frank: the Agent Frank page prices 1,000 active contacts at $1,797 a quarter ($599 a month) or $5,990 a year ($499 a month); the slider on Salesforge's general pricing page shows $1,497 a quarter or $4,999 a year. Salesforge says 1,000 active contacts covers 2,000 to 2,500 new leads a month, because a person counts only while their sequence runs, which puts 2,500 people on the first tier. If your sequences keep people active all month, 2,500 is the 2,001 to 3,000 tier: $4,941 a quarter ($1,647 a month) on the Agent Frank page. 250 and 1,000 people pay the first tier, the minimum.
Costs that don't show on the pricing page
- Mailboxes and domains. Sending cold email from your main domain risks it. AiSDR sells a warmed-up mailbox for $33; Salesforge sells mailboxes and domains as separate products; Moab sends through your Gmail, Resend, Instantly or lemlist account.
- Phone steps. Artisan's human power dialer is $75 a seat a month ($67 yearly), and its campaigns with phone numbers use 30 credits a lead, not 20.
- Contracts. Amplemarket's Startup plan is an annual term. AiSDR's team plans are billed monthly on quarterly contracts, or on annual ones at 20% less. TechCrunch reported in 2025 that 11x asked some buyers for 12 months with an opt-out after three. Moab and AiSDR's pay-as-you-go have no term.
- Managed help. AiSDR charges $149 to have a GTM engineer build one campaign, or $2,500 a month to run the channel. Artisan's team plans include onboarding and a customer success manager.
- Your time. A tool that waits for your approval, as Moab's docs describe, costs minutes a day. A tool that sends on its own costs nothing until it sends something you wouldn't have.
What a meeting costs
AiSDR's rule of thumb is 1 to 3 meetings per 100 people contacted. Applied to every tool, which is generous to all of them, 1,000 people a month would book 10 to 30 meetings: $50 to $150 a meeting on AiSDR, $22 to $66 on Artisan's Employee plan, $20 to $60 on Amplemarket, and about $2 to $7 on Moab before your own time, data plan and mailbox. Your reply rate depends on the list and the offer far more than on the tool, so test on a small list first.
Which tool fits besides price is on the comparison page. For what Artisan's plans include, see Artisan AI; for 11x's contracts, see 11x AI.
Questions
How much does an AI SDR cost per month?
From $0 to well over $5,000 a month. At 1,000 people a month, list prices read on November 13, 2026 are about $67 for Moab with your own data, $499 to $599 for Agent Frank, $600 for Amplemarket, $660 for Artisan, about $1,015 for HubSpot's agent and $1,500 for AiSDR. Vendr puts the median 11x contract at $65,100 a year.
Which AI SDR is cheapest?
On list price, Moab: about $66 a month at 500 people with Pro and your own contact data, plus a sender. Among agents that include data, Artisan's Intern plan ($250 to $280 a month for about 500 leads) and AiSDR's pay-as-you-go ($1.50 a person) cost least at small volume.
About this page
Published by Winding AI, Inc., the company that makes Moab, one of the agents priced here. Winding AI earns from Moab subscriptions, not from links to other products. Back to the AI sales agent software comparison.